quora
Read More about fast-id page

Shufti globally launches webinr-icon - a new kind of identity solution!

Shufti globally launches - a new kind of identity solution!

Read more

7 Things Businesses Should Know About Online Face Recognition Solutions

7 Things Everyone Should Know About Face Recognition Online

One might be good at identifying faces. People find it a cinch to recognise a friend’s or family member’s face. This is because they are familiar with their looks — eyes, mouth, nose. That’s how face verification technology works but on an algorithmic scale.

Where one sees a face, the recognition service sees data. Many people are aware of how face recognition technology works. However, many individuals don’t know how it gets the job done— verification. It’s not only Tech experts who are discussing the potential of this technology; human rights advocates and politicians are also examining its features. It is wise to stay informed about the technology to make businesses free from fraud.  

What is Facial Recognition?

Face verification uses AI algorithms to authenticate customers’ faces by cross-matching them with the image on their identity document. It reduces the probability of spoof attacks, deep fakes, reply attacks, and 2D and 3D face masks during client onboarding. Face verification not only makes businesses free from fraud but also makes them compliant with KYC regulations.  

Long gone are the days when face recognition was the only concept of sci-fiction movies. With the rising number of identity and data theft cases, verification services have been widely adopted by businesses across the globe.

7 Things Everyone Should Know About Face Recognition Online infographic

Features of Face Recognition Online

Besides just verifying individuals’ authenticity, face verification also has some other features that a few people are aware of. Thus, before deploying this advanced biometric technology, businesses should know what it has in store for them. 

People have privacy and ethical concerns regarding face verification, but its benefits outweigh the two.  Here is how an AI face recognition service is a great bet in this age of digitisation.

 Suggested Read: AI face recognition for total automation

1. Facial Recognition Can also Identify Objects

Face verification technology uses more versatile tools than an individual can think of. It is not only restricted to recognising people but can detect objects too. This means that algorithms can be taught to identify and categorise things such as colours, trees, cars — really anything and everything one can think of — and do it at a massive scale. It is estimated that the facial recognition market will be worth $12.67 billion by 2028. 

2. It’s Just as Good as the Data it is Trained with

Face recognition is an artificial intelligence-powered technology that relies on the data it is trained on. Thus, it is naturally inclined towards developing biases. The leaders should use technologies and best practices to ensure fair and ethical use of AI. 

3. It Makes Customer Experience Much More Secure

Face verification proves to be a great bet as it offers an extra layer of security to any user experience. However, laws can limit the capacity and scope of businesses that can use this service. Thus, educating companies and consumers about the changing regulatory landscape has become a need of the hour. It is crucial to know the data privacy laws that vary from jurisdiction to jurisdiction. Moreover, companies should be crystal-clear about how collected information will be stored or used. 

Suggested Read: Identity Verification Forecast: How Will KYC Evolve in 2023?

4. It Streamlines Many Aspects of Daily Life

Face verification identifies and authenticates an individual using their facial features. Although there are some limitations and policy issues that must be addressed, it has the potential to simplify different aspects of everyday life. It is streamlining travelling and financial transactions, diagnosing different conditions and detecting any possible risks. Not only this, it helps businesses identify legitimate customers across the globe. 

5. There are more Pros than Just Convenience

Face recognition technology is convenient to use and more than this. Law enforcement can use it to find the missing children and identify any suspects. The technology is also used to create a mobile application that helps blind ones read others’ facial expressions. 

6. ​​Current Legislation is a barrier to its Widespread Adoption

Existing rules are the major barrier to adopting a facial recognition system. Many countries have banned its use as it can be used without permission and for illegitimate purposes. Countries not only have to decide how they regulate their use but also what level of government should establish regulations or laws for it. Otherwise, there would be a lot of regulations that make it complex and confusing for the service providers to develop and sell it. 

7. It is Difficult to Hack Facial Recognition

Face verification, unlike other authentication methods, is difficult to hack. The reason is that it uses facial features to verify an individual and give them access to a particular service as compared to passwords that have a higher rate of being hacked by cybercriminals. 

How Shufti Fits in the Puzzle

As technology advances, fraudsters are also revising their tactics to bypass verification services and fulfil their malicious intentions. It is concerning for businesses, be it a bank, educational institution, healthcare, or any other sector, prompting them to have an advanced verification solution in place. This is where Shufti steps in. 

Shufti is offering face verification services that are trusted across the globe and uses AI algorithms to verify the live presence of an individual. It can detect deep fakes and spoof attacks in less than a second. In addition to this, Shufti offers verification services in 230+ countries and territories, supports 150+ languages, and has a remarkable accuracy of 99%. 

Are you confused about how facial recognition online helps businesses prevent fraud and non-compliance fines?

Talk to a KYC expert

Related Posts

Blog

Top 10 Forged ID Documents on the Dark Web in 2023

As criminal activity increases every year, the massive amounts of data being uploaded to the inte...

Top 10 Forged ID Documents on the Dark Web in 2023 Explore More

Blog

Securing Identities with Photo ID Verification

ID verification has seen unprecedented growth not only in the processes but also in the crime com...

Securing Identities with Photo ID Verification Explore More

Biometric Technology, Blog

Biometric identification Analysis and Facial Recognition Technology

Identity verification services might have been the most innovative and effective way to cut down ...

Biometric identification Analysis and Facial Recognition Technology Explore More

Blog

AUSTRAC’s ML/TF Risk Assessment Report on Major Banks [Part 1]

Back in September 2018, the Australian Government provided AUD 5.175 million funding to AUSTRAC f...

AUSTRAC’s ML/TF Risk Assessment Report on Major Banks [Part 1] Explore More

Blog

CFT & AML Compliance To Hold Back Financial Crimes

In this digital era, many factors are greasing the wheel of money laundering. Due to online trans...

CFT & AML Compliance To Hold Back Financial Crimes Explore More

Blog

Top 5 Ways to Improve Transaction Monitoring in Fintech

Fintech is a fast-growing sector that combines finance and technology to assist businesses and cu...

Top 5 Ways to Improve Transaction Monitoring in Fintech Explore More

Blog

Know Your Players: Why KYC is Necessary for Gaming and Gambling

The post-COVID-19 era has witnessed a remarkable surge in the e-sports and gaming sectors. This t...

Know Your Players: Why KYC is Necessary for Gaming and Gambling Explore More

Blog

CDD in Real Estate Sector – How to Comply With Updated Regulations

When it comes to investing funds, real estate is considered the safest sector to invest in becaus...

CDD in Real Estate Sector – How to Comply With Updated Regulations Explore More

Blog

The Role of KYC Protocols in Safeguarding the Future of Cryptocurrency

Despite volatility in the crypto sector, millions of individuals access their services worldwide....

The Role of KYC Protocols in Safeguarding the Future of Cryptocurrency Explore More

Blog

Curbing Real Estate Crimes and Hunting Down Russian Investors with Shufti’s AML Screening Solution

The real estate industry has become attractive to money launderers in the same way it is to any l...

Curbing Real Estate Crimes and Hunting Down Russian Investors with Shufti’s AML Screening Solution Explore More

Blog

Identity Verification | A Complete Guide to Compliance and Risks

The United Nations says $2 trillion is laundered globally every year. Of that, less than 10% is d...

Identity Verification | A Complete Guide to Compliance and Risks Explore More

Blog

All You Need to Know About Facial Recognition

Rapid digitisation over the past few years has led to the adoption of facial recognition for many...

All You Need to Know About Facial Recognition Explore More

Blog

Address Verification: Types, Benefits, and Best Practices

Improving customer service and combating fraud frequently requires swiftly gathering and confirmi...

Address Verification: Types, Benefits, and Best Practices Explore More

Blog, Online Marketplace

Fraud Protection services for Online Retail Businesses

Online Marketplace faces Chargeback issues Fraud Protection Services are an integral part of reta...

Fraud Protection services for Online Retail Businesses Explore More

Blog, Reg Tech

How does CDD effectively help with AML Compliance?

CDD or customer due diligence in the banking sector and other financial firms is an important asp...

How does CDD effectively help with AML Compliance? Explore More

Blog, Reg Tech

GDPR Phishing Scams – A Novel Trap to Scoop up Information

General Data Protection Regulation (GDPR), an EU regulation comes into force on 25 May 2018 and a...

GDPR Phishing Scams – A Novel Trap to Scoop up Information Explore More

Blog, Online Marketplace

Secure Online Gaming with Digital KYC

Here is a scenario that shows the importance of having a digital KYC system integrated with your ...

Secure Online Gaming with Digital KYC Explore More

Artificial Intelligence, Blog

What are the 3 Stages of Money Laundering and How Can AML Checks Combat Fraud?

Criminals and organized crime groups have become creative and sophisticated in concealing sources...

What are the 3 Stages of Money Laundering and How Can AML Checks Combat Fraud? Explore More

Blog

Understanding Facial Identification: Face Verification vs. Face Recognition

Many terms in the biometrics field are used interchangeably, particularly regarding facial verifi...

Understanding Facial Identification: Face Verification vs. Face Recognition Explore More

Blog

OCR in Banking | Automating Data Extraction, Customer Onboarding, and ID Verification

The global Banking and Financial Services Industry (BFSI) is one of the most heavily regulated an...

OCR in Banking | Automating Data Extraction, Customer Onboarding, and ID Verification Explore More

Blog

Forex Market – Are there Enough KYC/AML Regulations to Keep Perpetrators at Bay?

Regulatory pressure, hefty penalties and increasing criminal instances are some risks associated ...

Forex Market – Are there Enough KYC/AML Regulations to Keep Perpetrators at Bay? Explore More

Blog

KYC Verification – The Significance of Identity Verification in the Telecom Industry

Increasing smartphone usage throughout the world has accounted for large amounts of data being sh...

KYC Verification – The Significance of Identity Verification in the Telecom Industry Explore More

Blog

5 Key Market Trends in Identity Verification

The year 2020 has caused a dramatic shift in the business industry and our way of living.  The si...

5 Key Market Trends in Identity Verification Explore More

Blog

Securing Digital Landscape with Electronic Identity Verification Services in 2023

With a surge in identity document forgery, the likelihood of onboarding a criminal has grown subs...

Securing Digital Landscape with Electronic Identity Verification Services in 2023 Explore More

Blog

Top Applications of Facial Recognition Technology in the Digital Age

Facial recognition technology is biometric security in which an individual’s physical trait...

Top Applications of Facial Recognition Technology in the Digital Age Explore More

Blog

Harnessing the power of AML Screenings to Uncover Politically Exposed Persons [PEPs]

Since the last decade, governments and financial institutions have been trying to limit corruptio...

Harnessing the power of AML Screenings to Uncover Politically Exposed Persons [PEPs] Explore More

Blog

How Age Verification Protects the E-commerce Industry From Potential Risks

Online shopping has become the new normal since the COVID-19 pandemic struck. With digital produc...

How Age Verification Protects the E-commerce Industry From Potential Risks Explore More

Blog

Top 5 Digital Banking Trends to Look Out for in 2022

2021 was fundamentally geared towards surviving the pandemic and its aftermaths. The pandemic-acc...

Top 5 Digital Banking Trends to Look Out for in 2022 Explore More

Blog

10 factors shaping the identity verification industry in 2020

The identity verification industry is expected to grow steadily during the forecast period, reach...

10 factors shaping the identity verification industry in 2020 Explore More

Blog, Fraud Prevention

Account Takeover Frauds – Impact, Causes, and Prevention

Living in the era of technology, the world is rapidly moving towards digitization. From banking i...

Account Takeover Frauds –  Impact, Causes, and Prevention Explore More

Blog

KYC/AML Compliance – A Safeguard Against Money Laundering in the NFT Market

The instability in the non-fungible token (NFT) sector can be seen in the record sales of $25 bil...

KYC/AML Compliance – A Safeguard Against Money Laundering in the NFT Market Explore More

Blog

Unfolding Telecom Frauds through Effective KYC Compliance

The growing adoption of smartphones has naturally spurred sharing of personal data. From providin...

Unfolding Telecom Frauds through Effective KYC Compliance Explore More

Blog

The Importance of KYC and AML Compliance in the APAC Region

According to recent studies, over the past three years, more than ever, sanctions have been impos...

The Importance of KYC and AML Compliance in the APAC Region Explore More

Blog, Online Marketplace

ID Verification – Fraud Prevention in Online Gambling Industry

By its very nature, gambling is quite risky. Add to it the potential for fraud that it attracts, ...

ID Verification – Fraud Prevention in Online Gambling Industry Explore More

Blog

Video KYC – Answer to Digital Revolution in the Gulf Region & UAE

The digital revolution in the Gulf region and UAE has been a hot topic these days. The economic d...

Video KYC – Answer to Digital Revolution in the Gulf Region & UAE Explore More

Blog

Halloween Scams – Watching Out for Tricks, Identity Fraud, and Financial Crime

Halloween is one of the most awaited and celebrated events in a large number of countries across ...

Halloween Scams – Watching Out for Tricks, Identity Fraud, and Financial Crime Explore More

Blog

Online Dating Activities, Surging Crimes and Shufti’s IDV Solution

Matchmaking is considered one of the oldest industries in existence, online dating is now having ...

Online Dating Activities, Surging Crimes and Shufti’s IDV Solution Explore More

Blog, Identity & KYC

Which KYC Documents are Required for Customer Verification?

Name, Rank, Brigade, and Serial Number. That’s the only information military organizations across...

Which KYC Documents are Required for Customer Verification? Explore More

Blog

Card-Not-Present (CNP) Fraud – How to Prevent False Chargebacks?

The eCommerce industry continues to grow rapidly, so are fraudulent activities. According to Stat...

Card-Not-Present (CNP) Fraud – How to Prevent False Chargebacks? Explore More

Blog

Securing Identities in the Age of AI with Facial Recognition Technology

Although the digital revolution has brought us unprecedented levels of connectivity and comfort, ...

Securing Identities in the Age of AI with Facial Recognition Technology Explore More

Blog

5 AML Compliance Trends for 2023 – New Regulations and Technological Advancements

From digital payments to new regulations on preventing fraud and FINRA’s guidelines on penalising...

5 AML Compliance Trends for 2023 – New Regulations and Technological Advancements Explore More

Blog

The Dark Side of Digital Wallets and the Role of Crypto Monitoring

Cybercriminals have recently exhibited a keen interest in crypto theft, in some circumstances goi...

The Dark Side of Digital Wallets and the Role of Crypto Monitoring Explore More

Blog

The Top 10 Advantages of OCR for Business Owners

In our current data-driven and digital world, many organisations struggle with vast quantities of...

The Top 10 Advantages of OCR for Business Owners Explore More

Blog

Top 5 Reasons Why Businesses Need Transaction Monitoring Solution

Companies are moving towards digitisation, meanwhile, cybercriminals are mastering the art of exp...

Top 5 Reasons Why Businesses Need Transaction Monitoring Solution Explore More

Blog

Debunking the Top 7 Myths about Video KYC with CEO of Shufti

Businesses were looking for more robust and remote ways of verifying the identities of customers ...

Debunking the Top 7 Myths about Video KYC with CEO of Shufti Explore More

Blog

A Brief Insight into AML Regulations for the Art Market

While the banking sector faces increased scrutiny to prevent illicit financial flows, a significa...

A Brief Insight into AML Regulations for the Art Market Explore More

Blog

Liveness Detection and IDV: An Overview of Biometric Facial Recognition

Identity fraud and cybercrime have significantly surged in the past few years. Deepfake technolog...

Liveness Detection and IDV: An Overview of Biometric Facial Recognition Explore More

Blog

Evolution of Digital Payments and Prevailing Crimes – How Shufti’s AML Screening Can Help

With emerging technologies, the digital payments trend is rising, and users are executing frictio...

Evolution of Digital Payments and Prevailing Crimes – How Shufti’s AML Screening Can Help Explore More

Blog

Top 5 Reasons to Incorporate Identity Verification into Your Hiring Process

From widespread layoffs to the urgency of hiring as soon as possible, the job market has drastica...

Top 5 Reasons to Incorporate Identity Verification into Your Hiring Process Explore More

Blog

Impact of California Consumer Privacy Act on Online Businesses

California consumer privacy act has been revolutionizing consumer data regulations. The act was p...

Impact of California Consumer Privacy Act on Online Businesses Explore More

Blog

Designing a Risk-free Customer Onboarding Flow for the Freelancing Industry

Freelancing websites saw an increased demand during the pandemic, and the trends continued to ris...

Designing a Risk-free Customer Onboarding Flow for the Freelancing Industry Explore More

Blog

A Guide to Understanding KYC in Banking

2022 has witnessed a rise in the number of fraudulent cases by 18% compared to 2021, damaging bus...

A Guide to Understanding KYC in Banking Explore More

Blog

Securing Gig Economy Operations and Contributing to the Growth with KYC Solutions

Startups, SMEs, and the gig industry have seen unprecedented growth. Not to mention, COVID-19 was...

Securing Gig Economy Operations and Contributing to the Growth with KYC Solutions Explore More

Blog

KYC in 2021 – Shaking Things Up in the Financial World

Despite the considerable investments made by industry leaders, KYC is still a challenge in the fi...

KYC in 2021 – Shaking Things Up in the Financial World Explore More

Artificial Intelligence, Blog, Identity & KYC

How Biometric Technology is Shaping Up for 2020

The verification of individuals for security measures has become remarkably important for organiz...

How Biometric Technology is Shaping Up for 2020 Explore More

Blog

10 High-Risk Jurisdictions for Money Laundering According to FATF

Innovations like stablecoins and non-fungible tokens (NFTs) created quite the hype in the past ye...

10 High-Risk Jurisdictions for Money Laundering According to FATF Explore More

Blog

Digital KYC to Trace and Tackle High-Risk Customers

Customers are the assets and building blocks of any business. Customers are responsible for takin...

Digital KYC to Trace and Tackle High-Risk Customers Explore More

Blog

Top 5 Non-banking Industries in the Crosshairs of Financial Criminals

The first half of 2021 saw significant disruption in the financial world as traditional criminal ...

Top 5 Non-banking Industries in the Crosshairs of Financial Criminals Explore More

Blog

Digital Identity checks for secure and swift customer onboarding

The digital transformation of businesses continues apace, driven in part by regulations that mand...

Digital Identity checks for secure and swift customer onboarding Explore More

Blog

Major Fines in the Gaming and Gambling Industry and the Role of e-IDV

The outbreak of Covid-19 has changed how we do business. Many firms that used to operate physical...

Major Fines in the Gaming and Gambling Industry and the Role of e-IDV Explore More

Blog, Financial Crime / AML, Identity & KYC

Why Financial Industry Needs KYC/AML Compliance?

Banks and other financial institutions often serve financial criminals as a conduit for dirty mon...

Why Financial Industry Needs KYC/AML Compliance? Explore More

Blog

Rising Social Media Scams in 2020 Calling for Digital Identity Verification

Social media was a simple place for interaction a few years back. People valued it for its securi...

Rising Social Media Scams in 2020 Calling for Digital Identity Verification Explore More

Blog, Identity & KYC

Why You Need to Verify Identity Online

5 Unusual Ways Stolen Identities Can be Used Online The need to verify identity in the digital sp...

Why You Need to Verify Identity Online Explore More

Blog

Safeguarding Telecommunication Industry with Robust ID Verification Solutions – What Shufti Offers

Technology transformation, growing transactions and global digitisation are increasing the potent...

Safeguarding  Telecommunication Industry with Robust ID Verification Solutions – What Shufti Offers Explore More

Blog

Fraud Prevention – Challenges, Strategies, Best Practices, and Technologies

The twenty-first century is by far the most revolutionary time in the history of humans in terms ...

Fraud Prevention – Challenges, Strategies, Best Practices, and Technologies Explore More

Blog

Understanding the Difference Between Money Laundering and Embezzlement

Money laundering and embezzlement are two financial offences involving the movement of significan...

Understanding the Difference Between Money Laundering and Embezzlement Explore More

Blog

AI face recognition for total automation

Face recognition is everywhere but still we’re unable to say goodbye to document, maybe because w...

AI face recognition for total automation Explore More

Blog

Know Your Investor (KYI)- Ensuring Seamless Investor Onboarding for the Investment Industry

With global stock markets skyrocketing, the wealth, asset and investment sector is under growing ...

Know Your Investor (KYI)- Ensuring Seamless Investor Onboarding for the Investment Industry Explore More

Blog, Online Marketplace

Benefits of KYC services for Money Services Operators

Money service operators are at the forefront of international financial system as they help with ...

Benefits of KYC services for Money Services Operators Explore More

Blog

China’s Data Protection and Privacy Laws | 2023 Update

China has witnessed massive growth in the last few decades. However, the rise of the digital econ...

China’s Data Protection and Privacy Laws | 2023 Update Explore More

Blog

eIDAS and eIDs – The Shift in Identity Verification in the EU & Beyond

In the digital world, ensuring the security of international transactions is the ultimate goal of...

eIDAS and eIDs – The Shift in Identity Verification in the EU & Beyond Explore More

Blog

5 types of identity theft fraud and How businesses can prevent it?

Online identity theft has the fastest growing crime rate in the world. According to a report, onl...

5 types of identity theft fraud and How businesses can prevent it? Explore More

Take the next steps to better security.

Contact us

Get in touch with our experts. We'll help you find the perfect solution for your compliance and security needs.

Contact us

Request demo

Get free access to our platform and try our products today.

Get started