Jumio vs Shufti

Stop Fraud, Not Your Customers.

One in-house stack with global reach and local depth runs your AI, liveness, document verification, KYB, AML, and eIDV checks, tuned to clear more genuine customers in seconds.

With Shufti, you get a stack built and owned end to end, not a chain of vulnerabilities created by stitched-together, multi-vendor systems.

Switch In 48 Hours Schedule a Demo

Shufti vs Jumio — identity verification comparison

Shufti helps businesses onboard faster, fight fraud, and stay compliant

Trusted Globally By Leading Enterprises

Powering safe customer journeys across 2000+ businesses & 240+ regions

At a Glance

Jumio vs Shufti: Does Owning Every Verification Layer Give Genuine Users a Smoother Path?

When verification leans on borrowed layers, every handoff adds friction, whether that is data movement, manual reviews, or users stuck in retry loops. Shufti keeps the full verification stack in-house, and this comparison tests that across ownership, user experience, coverage, independent proof, and switching cost.

Factor & why it matters

Shufti

Jumio

Who owns the tech and your data

Tech ownershipBorrowed tech means someone else controls your roadmap and your data trail.

100% in-house. AI, OCR, liveness, KYB, and AML, all built and owned.

Does not publicly confirm in-house ownership of every layer.

Data sovereigntyOne transfer outside your region becomes a question you answer in an audit.

Choose your region for data residency. EU, US, UK, KSA, and UAE.

Three regions only. US, EU, and Singapore. Jumio’s privacy notice states user data may be transferred to and processed in the United States, where it can be shared with third-party sub-processors.(Jumio privacy notice)

DeploymentMore regulators now want data in-region, which cloud-only cannot always deliver.

Cloud, private cloud, on-premise, or fully air-gapped.

SaaS only. No documented on-premise option.

API portabilityA proprietary API turns a switch into a rebuild, which is the cost that keeps you put.

Built to mirror common requests and webhook shapes, so a move is closer to a config change than a rebuild.

Proprietary integration. G2 reviewers call it “not a simple plug-and-play integration” that needs developer support.(G2)

What does the person being verified go through?

eIDV & docless reachThin data coverage means more document uploads, more drop-offs, and more manual reviews.

Electronic ID checks across 85+ countries against 4.29 billion identities, with document upload only as a fallback.

Around 30 government database checks across 22 countries, per Jumio’s own coverage list.

Video KYCHigher-risk onboarding often needs a live person in the loop, not just an automated selfie.

Live, agent-assisted, multilingual video KYC for higher-risk onboarding.

Yes. Video Verification with an assisted mode using dedicated or shared agents.

Language coverageAn unreadable script means a manual review, or a lost user at signup.

150+ languages, with superb OCR and screening support of non-Latin scripts.

40 languages per independent vendor comparison, concentrated on Latin-based scripts.

End-to-end speedThe full chain is what your user actually waits through.

A 28-second real-time decision across document, selfie, liveness, and AML.

A 30 to 60 second end-to-end cycle, per independent comparison.

How do the two solutions compare across their product offerings?

Document coverageAn unsupported ID breaks your funnel at the worst moment.

Actively processes 10,000+ document types across 240+ countries and territories.

5,000+ types across 200+ countries.

AML screeningOnboarding is only half the job. Ongoing screening is what keeps you compliant after day one.

Sanctions, PEP, and adverse-media screening with ongoing monitoring against global watchlists that update every 15 minutes.

Yes. Sanctions, PEP, and adverse-media screening through the platform’s data hub.

Address verificationProof of address is where non-standard documents and non-Latin markets quietly break.

Four methods, including docless database and postal checks across 240+ countries, plus non-Latin OCR for non-standard documents.

Document-based proof of address (DocProof).

KYB depthA named product means depth. A bundle means vague commitments.

Native KYB with UBO drilling, registry data, sanctions, PEP, and adverse media.

No standalone KYB product page. KYB sits inside the platform via the 4Stop data hub.

Workflow customisationOne rigid flow creates friction even for low-risk users.

Drag-and-drop Journey Builder. Checks fire only when risk demands.

No-code editor exists. Gartner flags low ease of configuration.(Gartner MQ 2024)

Agentic AIAn autonomous agent sets how many cases clear without a human, which drives your speed, cost, and review load.

An AI agent resolves routine cases end to end, lifting first-pass rates and cutting the manual review your team carries.

No autonomous AI agent for case resolution.

Free entry to testTest against real users before you sign, not after.

Free sandbox with live API access.

No free trial, no self-serve signup, no published rate card.(Capterra, TrustRadius)

Migration speedEvery extra week is dual-vendor cost and churn risk.

Live in 48 to 72 hours. Mapping layer included.

Described by reviewers as not plug-and-play. Migration guides budget weeks.

Contract flexibilityThe clauses you skip at signing are the ones that bill you later.

Published pricing. No auto-renewal trap. Complete transparency and no hidden charges.

Auto-renews 12 months on a 30-day notice window. Unused prepaid verifications expire, no refund or rollover. Overage billed at 130% of unit price.

Support accessRegulators do not schedule their questions around your support tier.

24/7 dedicated CSM on every plan, with in-house compliance.

One-hour response and full onboarding are gated to the Premium tier, about 15 to 25% on top of contract value.

Is the above information independently verified?

Liveness certificationLevel 3 is the highest tier under ISO/IEC 30107-3, and it is tested by an independent lab.

iBeta Level 1, 2, and 3. Europe’s first Level 3 provider.

iBeta Level 2.(iBeta, Oct 2025)

Trustpilot

4.8/53,832 reviewsPraised for speed and a simple flow.

1.4/584 reviewsValid IDs rejected in retry loops.

4.5/567 reviewsResponsive support and human case review.

4/522 reviewsReviewers flag OCR misses and slow technical support.

Capterra

4.2/545 reviewsFast checks and easy device switching.

No reviews yetNot rated on CapterraJumio has no Capterra review profile to date.

Turn Drop-Off Into Completed Signups

Jumio friction costs you users you already paid to acquire. Shufti clears more genuine users faster, with fewer manual checks and minimal regional friction.

Metric

First Quarter on Shufti

Today on Jumio

Users lost to ID or selfie failures

200 to 300 per 10,000 signups

3,000 per 10,000 signups

Manual review load

5 to 8% of submissions

30% of submissions

Average decision time

Under 30 sec

45 to 60 sec

Markets with smoother onboarding

10+ priority regions

Limited by document and script issues

Audit trail

One traceable record

Split across workflows and vendors

First-pass clearance rate

80% to 90%

50% to 70%

The takeaway

Switching to Shufti recovers users entering your funnel, slashes manual review, and turns more paid traffic into completed signups.

Note: Figures are directional examples. Use your own funnel to model the actual lift.

OCR Intelligence

Country-by-Country OCR, Benchmarked Against Google

150+ Languages Across 240+ Countries

Including Arabic, Chinese, Japanese, Korean, Devanagari, and Ge'ez, the scripts that generic OCR gets wrong most often, and the ones that come up most in emerging market onboarding.
10,000+ Active Document Types

Shufti doesn't guess where the date of birth sits on a Ugandan voters card. Each document type is mapped, field by field, for each issuing country, so extraction is accurate from the first call.
Compliance Output, Not Raw Text

What comes out isn't a string dump. It's a structured identity record, name, DOB, document number, expiry, ready to feed your KYC workflow without post-processing.

Test Us On Your Documents

Shufti OCR benchmarked against Google across 150+ languages, with a sample passport read

Most loved by users worldwide

Verified by Independent Sources

Department of Homeland Security RIVR 2025 — Top Performer

Recognized as Leading Challenger in KYC & KYB — Competitor Leaderboard

ID Verification Innovator of the Year 2025 — Brit Fintech Awards

Acknowledged as a Top AML Innovator — Forrester

Market Positioning and Commercial Assessment — KuppingerCole

Best Use of Technology in ID Verification — GBM

Best Client Onboarding Solution Mena — MEA 2023

Don’t just take our word for it, hear from our customers

The Confidence Our Clients Share

We’re proud to have one of the lowest fraud rates of any gaming marketplace globally and we are always searching for new solutions to better improve the safety of our customers. Shufti provided the most effective KYC solution, allowing us to streamline our customer’s experience on the Kinguin Marketplace, ensuring purchases are as secure and convenient as possible.

Michal Figas

VP of Customer Service & Fraud Risk Management of Kinguin

Zero disruption

Migrate to Shufti in 48 to 72 Hours.

Switching to Shufti is a redirect, not a rebuild. Your existing verification logic maps onto Journey Builder. Your engineers point one config file at Shufti’s API.

0Day 0. Map the workflow

Map the workflow

Your current logic maps onto Journey Builder.

1Day 1. Redirect endpoints

Redirect endpoints

One config file points at Shufti’s API. Same request and webhook shape.

2Day 2. Go live

Go live

Switch live traffic when you are ready. No downtime.

Switch Now Schedule a Demo

Borderless by Design

Design Your Journey, Without Touching a Line of Code

Every business switching KYC providers has two concerns: where their users' data physically lives, along with its security, and whether the verification experience will feel like their product or a third-party widget. Unlike others, Shufti has clean answers.

Data Sovereignty

Data Stays Within One Perimeter

Keep your data secure by limiting it to a single vendor, reducing the risk of breaches from multiple stakeholders.

Choose Your Region: EU, UK, US, and More

Shufti ensures your data stays within your chosen region, fully compliant with local regulations, and not shared externally.

Complete Control with Custom Encryption

Shufti allows you to bring your own encryption keys, ensuring complete control over your sensitive data’s security.

On-Premise and Air-Gapped Options

For maximum security, Shufti offers on-premise and air-gapped deployments, keeping your data isolated from external threats.

Journey Builder

Native SDKs & Full Brand Control

Customize your journey with native SDKs and full brand control, all without the need for coding.

Drag-and-Drop Journey Builder

Easily design your verification flow with a drag-and-drop builder, creating a seamless experience on one canvas.

Risk-Based Routing

The flow adapts to the user, applying risk-based routing for tailored verification requirements.

Multi-Journey on One Account

Handle multiple journeys, Retail KYC, KYB, AML, and refresh checks, simultaneously in parallel on one account.

Design your Journey

Questions You May Have

What Teams Ask Us Before They Switch

No “it depends.” No redirects to a sales call. Just direct answers to the questions that matter when you’re making a vendor decision.

No. Shufti’s entire verification stack, AI, OCR, biometric engine, AML screening, and sanctions watchlists, is built and maintained in-house. No third-party intelligence layer powers our AML checks. No external OCR is licensed. Your users’ data does not pass through any company other than Shufti at any point.

Yes. Shufti offers full on-premise deployment via Docker and Kubernetes inside your own data centre, including air-gapped network support for environments where no data can leave your perimeter. The complete platform, AI, OCR, biometrics, and AML, runs inside your infrastructure. SaaS and Private Cloud are also available if on-premise is not a hard requirement.

Switching to Shufti is simple. Most teams go live within 2 to 3 days. Shufti’s API contract mirrors your current provider’s, so your engineering team redirects endpoints instead of rebuilding the integration. Your existing workflow logic maps onto Shufti’s Journey Builder. No downtime, no compliance gap, no obligation until you are ready to switch traffic.

Yes. The Shufti Journey Builder allows compliance and product teams to design any verification sequence with no-code, drag-and-drop tools, no engineering required. The interface is fully white-label: brand colours, fonts, logo, and custom domain URL. Your users experience a verification flow that looks and feels like your product.

Shufti’s pricing is published publicly at shuftipro.com/plans. There is a free tier for up to 10 verifications per month, an Essentials tier at $1 per check, and Enterprise pricing negotiated transparently with no surprise renewal increases. There are no hidden fees. The price you agree to is the price you pay.

Every Shufti client gets a named Customer Success Manager and 24/7 technical support with a contractually defined SLA on every plan, not just enterprise. Compliance emergencies get a same-day response. You are not handed off to a ticket queue after go-live. Quarterly compliance reviews and proactive alerts for regulatory changes in your markets are included as standard.

Ready When You Are

Own the Stack. Stop Renting One.

2000+ businesses chose Shufti because they wanted to own the stack, not rent a supply chain they couldn't fully audit. Join them.

The migration is seamless. The first 10 verifications are free. The only thing left is the decision.

Let’s Tailor Your Journey

Which products would you like to check out?

VideoIdent

Address Verification

eIDV (Docless)

KYB

AML Screening

Deepfake Detection

Face and ID Verification

Age Verification

Others

What is your expected yearly verification volume?

1 to 1,000

1,001 to 5,000

5,001 to 20,000

20,001 to 50,000

50,001 to 100,000

100,001 to 1,000,000

1,000,000+

Valid Invalid number

By clicking Submit, you accept our Privacy Policy and consent to marketing communications.

Shufti: Identity Verification & AML Compliance · UK Incorporated · Privacy Policy · Trust Centre

Jumio data sourced from Companies House, G2, Trustpilot, Capterra, and public news reporting as of April 2026. Shufti encourages independent verification of all claims.